Mentat
New Member
- Joined
- Oct 8, 2014
- Location
- In a chair, Arn't you?
From a marketing perspective, Word of Mouth (from friends) trumps any other form of introduction to a product / service by a huge margin. That is where you, the community, comes in. Telling a person about a product / service and what it can do is less efficient than showing them and letting them discover the truth on their own. So if you've got those friends who are still on the fence about Kronos and say things such as "Its a private server and will be filled with Bugs" or "The population will be too small to do anything worthwhile", hopefully this Media Kit will serve you in convincing them that Kronos will be great (I'm a believer! :yes
Between the FAQ, AMA thread, and forum searches, any new users can find 99% of the answers they are looking for (Minus the release date of course... which is the most blizzlike of all: "WHEN ITS READY!")
Go forth and spread the word! The word of Kronos!
[TD="align: center"] | Information Title[/TD] | URL[/TD] | Notes[/TD] |
Kronos Homepage | Main page of the Kronos Project
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Kronos Forums | Official Forums where Developers Post
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Kronos FAQ | http://www.kronos-wow.com/faq/ | Frontpage FAQ from official site
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Kronos Team AMA (Ask me Anything) | http://forum.twinstar.cz/showthread.php/91092-AMA-Kronos-Staff | Active Forum Post where the Devs will attempt to answer any questions the community has for them
Eltar created a Reddit Post where he is compiling all the Questions / Answers from the Forum AMA thread. Excellent reading for those wishing to see all the Q/A in a format easy on the eyes and with less clicking through pages of forums. | |
Kronos YouTube Channel | One of the best resources for showing potential players what Kronos is offering - The Showcases of bug fixes, mechanics, AI, spells, etc. that other servers do not have is gold | ||
Kronos BugTracker | This is where anyone can view the Changes and Bug fixes that the Devs are constantly working on. Anyone can help the cause by commenting with cited information on a topic!
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Social Media | https://www.facebook.com/TheProjectKronos | Official Facebook Page (over 9000 Fans)
Official SubReddit (2500+ Readers) Russian Social Media (4500+ Followers) | |
Kronos Discord and IRC Channel | Internet Relay Chat where the Devs can regularly be found hard at work + Discord chat where you can ask for help as well | ||
Release Date / Trailer | March 28th, 2015 | Grab a beer, Kick your legs up, Play WoW |
INSTRUCTIONS
The best and most efficient kind of Marketing is done not by contacting a mass of people and hoping to statistically get a number of them back. It is done by specifically targeting those that are actually interested in your product and presenting them with an offer.
Your Job, should you choose to accept it, is to reach out to those friends that you know will have an interest in Kronos and give them the information they want to know. How? Here is a few examples:
For the friend that wants an overview of the Server:
- "Dude! Check out this Vanilla WoW project called Kronos, heres a link to all the FAQs they have, its surprisingly extensive! http://www.kronos-wow.com/frequently-asked-questions/
For the friend that complains about buggy private servers
- "Check out this Kronos WoW Server! They've got a public bug tracker that shows all the fixes they've done! https://vanilla-twinhead.twinstar.cz/?issues
For the friend who wants to know if the Developers are legit
- "Remember that old shitty Vanilla server I made you try and it was full of bugs and Developers who didn't respond to anything? Kronos-WoW has a forum topic where you can ask the Devs anything you want and they will answer the best they can! http://forum.twinstar.cz/showthread.php/91092-AMA-Kronos-Staff
The point here is to target a potential player who would actually have interest in Vanilla WoW and shape an "introduction" to this project. You can take it a step further if you know this potential player well and what they think about private servers. Take what they are most concerned about, and link them that information from Kronos. One link will do, no need to overload them, it will only turn them off.
If you hadn't guessed already, I am a digital marketer by trade and am simply trying to help Kronos out with one of the greatest problems any project has: Publicity
I'll update this list as it grows / new information becomes available
Last Update: 3-24-2017